Apricot Inc. ,a leading food manufacturing industry uses advertisements to get the good health message across between their products and good health.They use words such as,"contains omega-3","now with probiotic",or "no cholesterol" to indicate that their products help in maintaining good health.By which of the following ways is Apricot Inc.attempting to increase customer involvement?
A) By linking the product to an involving issue
B) By adding an important feature to the product
C) By tying the product to a personally involving situation
D) By adding a new product to the product line
Correct Answer:
Verified
Q40: Which of the following is an example
Q41: The routine repurchase of the same brand
Q42: Consumers who routinely buy from the same
Q43: The consumer decision-making approach associated with low-involvement
Q44: Which of the following is an availability
Q46: Which term describes the limited number of
Q47: The set of attributes used by a
Q48: The process of _ allows us to
Q49: Which of the following observations concerning low-involvement
Q50: Which of the following statements is true
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