Flora Inc.is launching a new brand of perfume.The firm's senior executives looked at the sales history of earlier offerings to forecast the sales for the new perfume brand.Identify the forecasting tool that the company is using.

Question

Quizplus · Accepted Answer

The forecasting tool being used by Flora Inc. is Analogy. This is because they have looked at the sales history of their earlier offerings to forecast the sales for the new perfume brand. Analogy forecasting involves using historical data and similar situations to predict future outcomes.

Flora IncIs Launching a New Brand of Perfume