_____ refer to individuals who adopt a new product because they are forced to do so for either economic or social reasons.

Question

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Late majority individuals often adopt a new product because they are forced to do so, due to economic necessity, social pressure, or the unavailability of previous options. This group is typically more skeptical and cautious about new innovations and tends to wait until a majority of people have already adopted the product.

_____ Refer to Individuals Who Adopt a New Product Because