Individual branding makes it difficult for a firm to compete via multiple entries within the same product class.

Name: Individual branding makes it difficult for a firm to compete via multiple entries within the same product class.
Brand: Quizplus
Rating: 4.9 (61 reviews)

Question

Quizplus · Accepted Answer

Individual branding allows a firm to target different market segments by offering products under different brand names, thus enabling multiple entries within the same product class without diluting brand identity or cannibalizing sales among its brands.

Individual Branding Makes It Difficult for a Firm to Compete