A niche market penetration strategy is used if the product technology is patentable or difficult to copy.
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Q7: Digitized information products like software and music,pioneers
Q8: Followers have the ability to take advantage
Q9: Successful fast followers can leapfrog the pioneer
Q10: Skimming or early withdrawal strategy may be
Q11: A niche penetration strategy is less attractive
Q13: Pioneers cannot quickly add line extensions or
Q14: The pioneer has the opportunity to develop
Q15: Modified products providing similar performance at lower
Q16: If the pioneer's initial product has technical
Q17: A niche penetration strategy is most appropriate
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