Which of the following is NOT one of the major types of descriptive studies?
A) internally or externally focused sales studies
B) consumer perception and behavior studies
C) cause-and-effect qualitative studies
D) market characteristic studies
E) consumer behavior studies

Question

Quizplus · Accepted Answer

Cause-and-effect qualitative studies are not typically considered a major type of descriptive study, as descriptive studies focus on describing characteristics or functions rather than determining causality.

Which of the Following Is NOT One of the Major