________ is an application of a controlled experiment done in limited,but carefully selected,test markets.
A) Random sampling
B) Parallel sampling
C) Experimentation
D) Selective control sampling
E) Test marketing

Question

Quizplus · Accepted Answer

Test marketing is the process of introducing a product or service in a limited market for a specific period to evaluate its acceptance and potential success in the larger market. It is a type of controlled experiment where the product or service is carefully introduced in selected markets to gather feedback and data before a full-scale launch. Therefore, option E is the correct answer.

________ Is an Application of a Controlled Experiment Done in Limited,but