________ is the testing of the questionnaire on a small sample of respondents for the purpose of improving the questionnaire by identifying and eliminating potential problems before using it in the actual survey.
A) Precoding
B) Pretesting
C) Sampling
D) Encoding
E) Consolidation

Question

Quizplus · Accepted Answer

Pretesting refers to the process of testing a questionnaire on a small sample of respondents before using it in the actual survey. This is done in order to identify and eliminate any potential issues or problems with the questionnaire, such as confusion, ambiguity, or bias, which could affect the quality and reliability of the data obtained from the survey. Pretesting can help to ensure that the questionnaire is clear, concise, and relevant, and that it will generate valid and robust data that can be used to make informed decisions.

________ Is the Testing of the Questionnaire on a Small