Suzie has strong opinions on issues; she is frank,assertive and demanding.When she meets her customer Simon,she tries to temper her opinions and becomes less rushed in her verbal and non-verbal communication.It can be said that Suzy is using:
A)adaptive selling.
B)accommodation selling.
C)behaviour modelling selling.
D)value-added selling.
E)cultural sensitivity.

Question

Quizplus · Accepted Answer

Adaptive selling involves adjusting one's sales approach based on the situation or the customer's needs, personality, or reactions. Suzie is modifying her usual assertive and demanding communication style to better match her customer Simon's preferences, which is a classic example of adaptive selling.

Suzie Has Strong Opinions on Issues; She Is Frank,assertive and Demanding.When