Spicy Salsa Company complains to the Federal Trade Commission (FTC) about an ad by Tangy Sauces Inc., Spicy's competitor. The FTC investigates and concludes that the ad is deceptive. The FTC's next step is to
A) conduct negotiations between the competitors.
B) send a formal complaint.
C) issue a cease-and-desist order.
D) permit Spicy Salsa to distribute a similarly deceptive counter-ad.
Correct Answer:
Verified
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