The study of food-buying habits where researchers were interested in learning whether people who drank wine ate healthier foods than people who drank beer-is a good example of:
A) research exhaustiveness
B) face validity
C) interrater reliability
D) split-half method

Question

Quizplus · Accepted Answer

Face validity is the extent to which a study or research question appears to measure what it aims to measure. In this case, the researchers are interested in studying the relationship between wine or beer consumption and the eating habits of people. This study seems to have face validity as drinking wine is commonly associated with healthier eating habits.

The Study of Food-Buying Habits Where Researchers Were Interested in Learning