_____ is the strategy of treating the entire world as one market.
A) Total isolation
B) Semiglobalization
C) Standardization
D) Localization

Question

_____ is the strategy of treating the entire world as one market.
A) Total isolation 
B) Semiglobalization 
C) Standardization 
D) Localization

Quizplus · Accepted Answer

Standardization is the strategy that involves treating the entire world as one market, with the aim of providing uniform products and services across various countries and regions. This approach contrasts with localization, which tailors products and services to meet the specific needs of different markets.

_____ Is the Strategy of Treating the Entire World as One