Businesses pursuing a ______________ strategy focus on a narrow market segment or niche.

Question

Quizplus · Accepted Answer

A specialization strategy involves focusing on a specific market segment or niche, tailoring products or services to meet the needs of that segment. It allows businesses to differentiate themselves from competitors and develop a reputation for expertise in that area. Specification, supposition, and socialization are not relevant to this strategy.

Businesses Pursuing a ______________ Strategy Focus on a Narrow Market