After running her own successful pet-grooming business in Southern Ontario,Caitlyn left family and friends and moved to Northern Ontario,where she knew no one.Upon arrival,she immediately set up business in her new environment but became frustrated when no one seemed to notice her pet-grooming shop,much less patronize it.Caitlyn's situation exemplifies the importance of __________ in establishing how market exchanges happen.

Question

Quizplus · Accepted Answer

Caitlyn's situation exemplifies the importance of social networks in establishing how market exchanges happen, as she was struggling to attract customers due to being new to the area and not having any pre-existing connections or relationships with potential customers.

After Running Her Own Successful Pet-Grooming Business in Southern Ontario,Caitlyn