E-commerce is a major conduit and generator of offline commerce.

Name: E-commerce is a major conduit and generator of offline commerce.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

E-commerce not only enables online transactions, but also influences offline commerce through processes such as showrooming (browsing in-store and then buying online) and webrooming (browsing online and then buying in-store). E-commerce can also drive foot traffic to physical stores through promotional campaigns and events.

E-Commerce Is a Major Conduit and Generator of Offline Commerce