The marketing technique known as ________ involves merchants offering products or services for a very low price for a short period of time.
A) search engine marketing
B) flash marketing
C) yield management
D) bait-and-switch

Question

Quizplus · Accepted Answer

The marketing technique described is typically referred to as "flash marketing" or "flash sales." This involves offering a steep discount on a product or service for a limited time period, usually with the intention of creating a sense of urgency and encouraging customers to make a quick purchase. The other answer choices (search engine marketing, yield management, bait-and-switch) do not accurately describe this specific marketing technique.

The Marketing Technique Known as ________ Involves Merchants Offering Products