
Firms pursuing global standardization or transnational strategies tend to prefer ________ arrangements.
A) wholly owned subsidiary
B) franchising
C) joint-venture
D) licensing
Correct Answer:
Verified
Q58: What is the primary advantage of licensing?
A)
Q59: In many countries, political considerations make _
Q60: Firms entering a market via a _
Q61: Firms engaging in a _ with a
Q62: A firm can establish a wholly owned
Q64: If a high-tech firm sets up operations
Q65: The most typical joint venture is a
Q66: If a firm's core competency is based
Q67: Which of the following is true of
Q68: Under _ agreement, a firm might license
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