Channel ________ refers to the expertise, competencies, and skills of established retailers in a nation, and their ability to sell and support the products of international businesses.
A) exclusivity
B) knowledge
C) quality
D) skill

Question

Quizplus · Accepted Answer

The expertise, competencies, and skills of established retailers in a nation, and their ability to sell and support the products of international businesses, is referred to as their channel quality. Although the quality of retailers is good in most developed nations, in emerging markets and less developed nations, channel quality is variable at best.

Channel ________ Refers to the Expertise, Competencies, and Skills of Established