FasterRides Inc. has introduced a new bike in the market. Majority of its profits come from the sale of bikes. The company is recognized worldwide for its ability to design and produce bikes with superior handling, smooth transmission, powerful brakes, and other premium features that its competitors are lacking. This ability to produce superior quality bikes is the company's _____.

Question

Quizplus · Accepted Answer

The ability to design and produce bikes with superior handling, smooth transmission, powerful brakes, and other premium features is the company's distinctive competence.