
If companies focus too much on local adaptation, they run the risk of:
A) using management procedures poorly suited to particular countries' markets, cultures, and employees.
B) losing the cost effectiveness and productivity that result from using standardized rules and procedures throughout the world.
C) losing control over the quality of the product or service sold by the foreign licensee.
D) failing to benefit from an active global strategy.
Correct Answer:
Verified
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