BlazeTrack Cars is a U.S.-based automaker. It is planning to introduce a new premium car in Ireland, Norway, Sweden, and Switzerland. The company is not sure if its car will be successful in these diverse markets, and it is concerned about its growth. It can afford to launch the product in only three countries. To choose these three countries, which of the following parameters should the company most likely consider to determine the growth potential of these foreign markets?
A) Purchasing power
B) Political uncertainty
C) Expropriation potential
D) Sociocultural differences

Question

Quizplus · Accepted Answer

Purchasing power is a key parameter to consider as it indicates the ability of consumers in a market to buy premium products, which directly affects the growth potential for BlazeTrack Cars.

BlazeTrack Cars Is a U