Bovindar, a wholesale distributor of gym equipment, organizes its salesforce based on the region it caters to. Therefore, the salespeople who work in the north, south, east, and west regions of a country report to their respective department heads. In this scenario, which of the following organizational structures does Bovindar most likely follow?

Question

Quizplus · Accepted Answer

Bovindar most likely follows geographic departmentalization, as they organize their salesforce based on the region it caters to. Functional departmentalization would group employees according to their functions within the company (e.g. accounting, marketing), customer departmentalization would group employees according to the type of customer they serve (e.g. individual consumers, small businesses), and product departmentalization would group employees according to the type of product they sell (e.g. cardio equipment, weightlifting equipment).

Bovindar, a Wholesale Distributor of Gym Equipment, Organizes Its Salesforce