Keithomp, a company that manufactures and exports candies, sells different flavors of candy depending on the taste preferences of the country that it supplies to. Each country has a dedicated manufacturing facility that functions as a separate department. In this scenario, which of the following organizational structures does Keithomp most likely follow?
A) Functional departmentalization
B) Geographic departmentalization
C) Customer departmentalization
D) Product departmentalization

Question

Quizplus · Accepted Answer

Keithomp has separate manufacturing facilities in different countries, indicating that it follows geographic departmentalization. This structure ensures that the company can cater to the taste preferences of each specific region, thereby increasing customer satisfaction and sales. Functional departmentalization would have grouped activities based on functions such as production, marketing, and finance. Customer departmentalization would focus on grouping activities based on distinct customer groups, such as retail customers or wholesale customers. Product departmentalization would group activities according to different product lines, which is not seen in the given scenario.

Keithomp, a Company That Manufactures and Exports Candies, Sells Different