What is one way that a sales message differs from other business letters?
A) A sales message may contain inaccurate information.
B) A sales message may emphasize your competitors' strengths.
C) Sentence fragments may be used in a sales message.
D) The you-viewpoint is not important in a sales message.

Question

Quizplus · Accepted Answer

A sales message may use sentence fragments in order to create a more conversational tone and capture the reader's attention. However, inaccurate information and emphasizing competitors' strengths should never be included in a sales message, and using the you-viewpoint is actually important in order to make the reader feel personally addressed and interested in the product or service being offered.

What Is One Way That a Sales Message Differs from Other