In the 1990s,the Centers for Disease Control used a "Don't Be a Butthead" campaign to discourage youth smoking.The implementation technique used here is _______.

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The implementation technique used in the "Don't Be a Butthead" campaign is hortatory, which involves using language that is encouraging, inspiring or motivational to encourage a particular behavior. The use of the term "butthead" in this context is meant to be a light-hearted, yet effective, way of discouraging youth smoking.

In the 1990s,the Centers for Disease Control Used a "Don't