The makers of Coke and Pepsi follow a focused cost leadership strategy.

Name: The makers of Coke and Pepsi follow a focused cost leadership strategy.
Brand: Quizplus
Rating: 4.8 (38 reviews)

Question

Quizplus · Accepted Answer

The makers of Coke and Pepsi do not follow a focused cost leadership strategy, as their products are mass-produced and marketed to a broad consumer base. They instead follow a differentiation strategy, where they position their products as unique and superior in the marketplace.

The Makers of Coke and Pepsi Follow a Focused Cost