Donna Lassiter is a college teacher.She is also a rock climbing expert,a foster parent,and an accomplished violinist.Her other interests include glass blowing,gourmet cooking,and classic movies.How would marketers categorize Lassiter?
A) as fitting into a caregiver segment
B) as a member of the typical education-based target segment
C) as not belonging to any target market
D) as having a component lifestyle
Correct Answer:
Verified
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