Knorr,a manufacturer of soup,dip,and gravy mixes,printed on-package recipes,gave out coupons to existing customers,and created a recipe booklet that could be ordered with three UPC codes from three different Knorr products.All of these activities would be representative of which type of strategy?
A) diversification
B) product development
C) market development
D) market penetration
Correct Answer:
Verified
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