Adidas,the Athletic Shoe Manufacturer,wants to Collect Data on Consumer Receptivity

Adidas,the athletic shoe manufacturer,wants to collect data on consumer receptivity to its newest product line extension-Adidas perfume,a perfume with a floral scent.The marketing research director has recommended using a mail panel operated by NPD Research.What can Adidas expect from a mail panel?

A) a very high response rate
B) the response rate will be low,as it is for all self-administered surveys
C) the participants are not usually compensated for their assistance,so it will be inexpensive
D) data collection is more rapid than telephone interviews