Brand loyalty can do which of the following?
A)increase product diffusion
B)encourage competition
C)shorten the amount of time a product spends in the maturity stage
D)help ensure repeat sales

Question

Quizplus · Accepted Answer

Brand loyalty helps ensure repeat sales, as consumers who have a strong attachment to a brand are more likely to continue purchasing that brand over others. It does not necessarily have a direct impact on product diffusion or competition, and it may or may not affect the length of time a product spends in the maturity stage.

Brand Loyalty Can Do Which of the Following