Spar is Ireland's largest supermarket chain.Which of the following is the most likely reason that Spar supermarkets sell all types of foodstuffs as well as nonfood products including a wide range of firearms and gun accessories?
A)consumer demand for one-stop shopping often leads to scrambled merchandising
B)the fulfillment of the wheel of retailing hypothesis
C)repositioning as a discounter
D)growth of convenience merchandising

Question

Quizplus · Accepted Answer

In many cases,supermarkets offer a wide variety of nontraditional goods and services under one roof (a strategy called scrambled merchandising)to respond to consumers who want convenience.

Spar Is Ireland's Largest Supermarket Chain