With Arby's, Jiffy Lube, Baskin-Robbins, and Sylvan Learning Centres, the franchisee buys the right to use the franchisor's approach to doing business. These are examples of which of the following?
A)trade name franchising
B)product franchising
C)business format franchising
D)franchise wholesaling

Question

Quizplus · Accepted Answer

The given examples of Arby's, Jiffy Lube, Baskin-Robbins, and Sylvan Learning Centres fall under the category of business format franchising, where the franchisor not only shares its trademark but also its entire business format to the franchisee which includes the overall management, marketing strategies, operational systems, and support services.

With Arby's, Jiffy Lube, Baskin-Robbins, and Sylvan Learning Centres, the Franchisee