Retailers control the six Ps of the retailing mix. The six Ps include the marketing mix plus which of the following?

Name: Retailers control the six Ps of the retailing mix. The six Ps include the marketing mix plus which of the following?
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Question

Quizplus · Accepted Answer

The six Ps of the retailing mix are product, price, promotion, place, personnel, and presentation. Therefore, choice A, which includes personnel and presentation, is the correct answer. Choices B, C, and D are not relevant to the six Ps of the retailing mix.

Retailers Control the Six Ps of the Retailing Mix