In 2001,the United Church,the Second Largest Protestant Denomination in Canada,launched

In 2001,the United Church,the second largest Protestant denomination in Canada,launched a four-year,$20 million national ad campaign.The theologically gentle but culturally edgy ads are aimed at Canadians who are "unchurched"-people who know the name United but don't know anything else about it.The "Igniting Ministries" ads have appeared on the CTV television network and Canadian cable TV.The purpose of the ads is to draw more people through United church doors in a time when mainline Protestant denominations are struggling.
-Refer to United Church.According to the AIDA concept,what must the ads first do?

A) create interest in the United Church
B) draw attention to the United Church
C) draw in the unchurched to the United Church
D) create a desire to attend the United Church