Early advertising highlighted the uniqueness of a product and was based on a formula that included all of the following claims,except:
A) This product is better because it contains X ingredient that will make it work more effectively.
B) This product is environmentally friendly so using it identifies you as a good citizen.
C) If you use the product you (or your home or your food) will be much better or more desirable.
D) Using this product will leave you more time to be even better for your family.
Correct Answer:
Verified
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