Consumers in the "lifestyles of health and sustainability" market are more likely to seek ________.

Question

Quizplus · Accepted Answer

Consumers in the "lifestyles of health and sustainability" (LOHAS) market are characterized by their commitment to personal and planetary health, social and environmental responsibility, and ethical consumerism. They seek out products and services that are aligned with their values, including those that promote health and wellness, sustainability, and ethical business practices.
Alternative medicine, which includes practices and treatments that are outside of mainstream medicine, is often associated with a focus on natural and holistic approaches to health and well-being, which can be appealing to LOHAS consumers. These consumers may be more likely to use alternative medicine modalities, such as herbal remedies, acupuncture, and massage therapy, in order to promote their physical and mental health.
In contrast, products such as perfumes made from animal products, clothing made of fur, and leather goods may be seen as unethical or unsustainable by LOHAS consumers due to concerns about animal welfare and environmental impact. Similarly, foods high in saturated fat may be viewed as unhealthy or incompatible with a health-conscious lifestyle.

Consumers in the "Lifestyles of Health and Sustainability" Market Are