Since chocolate activates the brain's pleasure centers,it can be considered a:
A) secondary consequence
B) primary stimulus
C) primary reinforcer
D) secondary reinforcer

Question

Quizplus · Accepted Answer

A primary reinforcer is something that directly satisfies a basic need or physiological drive, such as hunger or thirst. Chocolate activates the brain's pleasure centers, which can be associated with the reward of satisfying hunger or a craving, making it a primary reinforcer.

Since Chocolate Activates the Brain's Pleasure Centers,it Can Be Considered