________ involves planning, implementing, and controlling the physical flow of goods, services, and related information from points of origin to points of consumption to meet customer requirements at a profit.
A) Advertising
B) Product positioning
C) Mass customization
D) Marketing logistics
E) Branding

Question

Quizplus · Accepted Answer

Marketing logistics involves the physical flow of goods and services from their origin to their destination in order to meet customer requirements while maintaining profitability. It involves coordinating activities such as transportation, warehousing, and inventory management to ensure products are delivered on time and at a reasonable cost.

________ Involves Planning, Implementing, and Controlling the Physical Flow of Goods