Snappy Cameras is launching a new advertising campaign to demonstrate the high quality of its digital cameras. Which media option would give the audience the most control over exposure to the ads and interactive capabilities?

Question

Quizplus · Accepted Answer

The Internet provides the audience with the most control over exposure to ads and interactive capabilities. Users can choose whether or not to click on ads, determine the frequency and timing of ad displays, and interact with ads through features like videos and interactive games. Additionally, digital ads on the internet can be targeted to specific audiences, which makes them more likely to be seen by people who are interested in buying digital cameras.

Snappy Cameras Is Launching a New Advertising Campaign to Demonstrate