Which of the following is true about online direct marketing?
A) Online direct marketing is also referred to as multi-level marketing.
B) Salespersons are compensated for other salespeople they recruit.
C) Online direct marketing allows sellers to create immediate, timely, and personal offers.
D) Online direct marketing involves two or more intermediaries.
E) In online direct marketing, outside and inside sales forces coordinate to provide value products to customers.

Question

Quizplus · Accepted Answer

Online direct marketing allows sellers to personalize offers and connect with their customers in real-time through various channels such as email, social media, and targeted advertisements. Online direct marketing is different from multi-level marketing (A and B), which involves compensating salespeople for recruiting others and building a downline. Online direct marketing also typically does not involve multiple intermediaries (D) or require coordination between outside and inside sales forces (E).

Which of the Following Is True About Online Direct Marketing