A market nicher can most likely specialize along all of the following lines EXCEPT ________.
A) specific end users
B) unique products
C) customized services
D) quality-price
E) mass marketing

Question

Quizplus · Accepted Answer

Mass marketing is the opposite of market niching, where a company targets a broad audience instead of a specific niche. Therefore, a market nicher would not specialize in mass marketing.

A Market Nicher Can Most Likely Specialize Along All of the Following