In which of the following scenarios would high-pressure selling tactics typically be most advantageous for marketers?
A) selling situations with long-time customers
B) selling situations with new customers with a high likelihood of becoming repeat customers
C) selling situations with a company's most highly valued customers
D) selling situations with one-time customers
E) selling situations with dissatisfied customers

Question

Quizplus · Accepted Answer

High-pressure selling tactics are typically most advantageous for marketers in selling situations with one-time customers because there is no expectation of repeat business, and the focus is on making the sale in the moment. In other scenarios, such tactics may damage the relationship with the customer or create a negative perception of the brand.

In Which of the Following Scenarios Would High-Pressure Selling Tactics