Environmentalists assert that the marketing system's goal should be to maximize ________.
A) sales and profits
B) consumer satisfaction
C) life quality
D) consumer choice
E) consumption

Question

Quizplus · Accepted Answer

Environmentalists believe that the marketing system's goal should be focused on maximizing life quality by producing and promoting products that are sustainable, environmentally friendly, and socially responsible. This approach prioritizes the well-being of both consumers and the environment over profits or consumption.

Environmentalists Assert That the Marketing System's Goal Should Be to Maximize