Under one life insurance marketing system,agents conduct sales interviews at the workplace with the approval of the management of the business.There are few direct costs to the employer,and this marketing system is especially appropriate for low-income and middle-income workers.This life insurance marketing system is called the

Question

Quizplus · Accepted Answer

The given scenario describes the worksite marketing system, which involves conducting sales interviews at the workplace with the employer's approval. This system is particularly suitable for low and middle-income workers as it involves minimal direct costs to the employer. Therefore, option B is the correct answer. Option A (direct response system) is not applicable as it usually involves marketing through mail or media, while options C and D (independent agency and personal producing general agency system) refer to different types of agency systems not relevant to the given scenario.

Under One Life Insurance Marketing System,agents Conduct Sales Interviews at the Workplace