The "gray market" refers to the:
A) Consumption of goods and services during one's retirement years
B) Growing market for business comprised of those over age 50
C) Growing number of businesses that offer "senior discounts"
D) Growing market for meaningful activities among people over age 50
E) None of the above

Question

Quizplus · Accepted Answer

The "gray market" refers to the growing market for business comprised of those over age 50, also known as baby boomers or seniors. These individuals have significant buying power and are interested in products and services that cater to their specific needs and preferences. The gray market is a valuable target demographic for businesses looking to tap into this growing segment of the population.

The "Gray Market" Refers to The