The textbook discusses an experiment conducted at the University of Waterloo that showed male and female university students, all of whom were good at math, some advertisements that were either gender-stereotyped or gender-neutral. According to this study, what happened when female students who had seen the female-stereotyped advertisements subsequently took a math test?

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The study found that female students exposed to gender-stereotyped advertisements did not perform as well on a subsequent math test as their male counterparts, highlighting the negative impact of gender stereotypes on women's performance in areas where they are stereotypically believed to be less competent.

The Textbook Discusses an Experiment Conducted at the University of Waterloo