Which of the following is not one of the criteria for assessing the desirability of a potential market segment?
A) Measurability
B) Accessibility
C) Responsiveness
D) Substantiality
E) Accountability
Correct Answer:
Verified
Q64: Qualitative techniques that can be used for
Q65: The _ component of a time series
Q66: The industrial chemical industry in England shows
Q67: A _ is a group of present
Q68: The qualitative approach that most closely resembles
Q70: When a business marketer decides to target
Q71: _ techniques have as their objective the
Q72: Which of the following is NOT a
Q73: Which sales forecasting approach is effective when
Q74: Advanced Technologies, Inc. faces a forecasting dilemma.
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents