Discuss some of the social aspects related to television viewing.
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Q79: The emphasis on demographics rather than households
Q80: The _ digitizes all incoming signals and
Q81: The proliferation of commercials that ultimately reduces
Q82: Briefly explain what has happened to the
Q83: TV advertisers want to have a handle
Q85: When national advertisers make commercial buys, they
Q86: Describe the evolution of TV programming since
Q87: Called _, it is where companies offer
Q88: Discuss some of the significant statistics associated
Q89: List and highlight the three major audience-measurement
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