From 1948 to 1996, liquor companies voluntarily refrained from advertising hard liquor products on television.Based on this, it would be most appropriate to categorize the companies in this industry as operating during that time period at the benevolent level of corporate social responsibility.

Question

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The voluntary refrainment from advertising hard liquor on television by liquor companies from 1948 to 1996 can be seen as a form of self-regulation or ethical practice, but it does not necessarily indicate operation at the benevolent level of corporate social responsibility. Benevolence in CSR implies actively doing good and contributing to societal welfare beyond what is required for profit or legal obligations, whereas this action could be more closely related to ethical or legal levels of CSR, focusing on doing what is right or expected by society rather than actively seeking to benefit society.

From 1948 to 1996, Liquor Companies Voluntarily Refrained from Advertising