The process by which campaigners learn which issues matter to potential voters and which candidates these voters prefer by conducting interviews on the telephone or in person is called a(n)

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Canvassing is the process of going door-to-door or making phone calls to gather information about voters' opinions and preferences. It helps campaigners understand which issues are important to voters, which candidates they prefer, and which messages resonate with them. Focus groups involve a small group of people discussing their opinions on specific topics, while strategy sessions and exploratory committees are more internal discussions within a campaign or group. Testing trials is not a relevant term in this context.

The Process by Which Campaigners Learn Which Issues Matter to Potential